The prospect of Amazon coming to the greater Washington area has caused alarm about its potential impact on housing affordability. And while our challenges are real, we are not San Francisco or Seattle. As I say in my recent column for the Washington Business Journal, I believe Amazon’s HQ2 presents an opportunity for affordable housing advocates, local housing officials, and the business community to support strategies that will better meet the needs of families at all income levels.

But we must be smart and intentional. Check out the column to learn more about the three principles I believe should guide our path forward and how a new collaboration between the Urban Institute and the Greater Washington Partnership intends to advance these principles.