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Maximizing Enrollment Under the ACA: Lessons from the States

On January 1, 2014 policymakers and the public became increasingly focused on how effectively states and the federal government enrolled the uninsured into coverage under the Patient Protection and Affordable Care Act (ACA). Over the last four years, the Robert Wood Johnson Foundation's Maximizing Enrollment program worked with eight states to transform state enrollment systems, policies and procedures for Medicaid and CHIP and to prepare for the ACA's enrollment requirements. This briefing shared lessons learned that may be useful for state and federal policymakers as ACA implementation moves forward. Panelists will highlight state innovations that make enrollment faster, more efficient, and more effective, and will define realistic expectations for participation levels under the ACA. Susan Dentzer moderated this panel discussion highlighting successful enrollment strategies in 2014 and beyond.


Welcome & Opening Remarks

Sarah Rosen Wartell, president, Urban Institute

Lori Grubstein, program officer, Coverage Team, Robert Wood Johnson Foundation


Susan Dentzer, senior policy adviser, Robert Wood Johnson Foundation


Stan Dorn, senior fellow, Urban Institute

Alice Weiss, co-director, Maximizing Enrollment; Program Director; NASHP

Gretel Felton, director, Technical Support Division, Alabama Medicaid Agency

Rebecca Mendoza, CHIP director & director of Maternal and Child Health Division, Virginia Department of Medical Assistance Services


Speaker Biographies


Date & Time Tuesday, December 17, 2013

  • President