How to Think About Personal Giving Capacity
Scholars and practitioners are now casting fresh light on the question of how individuals’ sense of personal wealth, well-being, and resource capacity shape their giving decisions. Instead of simply considering how to increase the aggregate totals of individual giving – the persistent 2 percent of our national GDP – we must consider more critically how we might expand the base out of which giving could be taken at an individual level. How do objective and subjective measures of personal giving potential relate? What is the relationship between understandings of personal and communal charitable capacity? Are there policy or behavioral measures that could be taken to increase these measures?