The nonpartisan Urban Institute publishes studies, reports, and books on timely topics worthy of public consideration. The views expressed are those of the authors and should not be attributed to the Urban Institute, its trustees, or its funders.
Abstract
This report summarizes key facts and trends affecting the performing arts sector from 2001 and 2002. The data collected permits managers and observers of nonprofit professional producing companies, and presenters to take a common perspective on how they are financed and operated, to compare organizations of different disciplines and different size, and to explore changes from year to year.
The text below is an excerpt from the complete document. Read the full report in PDF format.
Introduction
The performing arts have a central place in American life. Approximately one-third of
adults attend live performances in the arts each year and, in 2001, consumers spent more
on performing arts events than on either movie tickets or sporting events. Professional
nonprofit companies and arts presenters account for much of this activity.
The financial and operational management of these organizations is largely invisible to
their audiences and donors. Nonetheless, they are vitally important to sustaining the
vitality of the field, and they are the focus of this summary report.
This report is the product of a unique collaboration among five major performing arts
service organizations to combine data they collect from their members into a cohesive
portrait of the nonprofit professional performing arts field. In 2000, the American
Symphony Orchestra League, Association of Performing Arts Presenters, Dance/USA,
OPERA America, and Theatre Communications Group joined forces as the Performing
Arts Research Coalition (PARC), to improve the collective capacity of the performing
arts field to gather and use information. The first major product of the collaboration was
The Value of the Performing Arts in Five Communities, an analysis of household survey
data collected in 2002. PARC also sought to develop a common set of financial,
operational, and administrative questions for the national service organizations to ask
their member organizations in their annual membership surveys. Using these data for
fiscal years 2001 and 2002, PARC assembled a data set that includes the country's
leading performing arts organizations, as well as hundreds of smaller professional
community-level organizations.
The data collected by this project permit managers and observers of nonprofit
professional producing companies and presenters to take a common perspective on how
they are financed and operated, to compare organizations of different disciplines and
different size, and to explore changes from year to year. Compared to data from other
sources, the financial and operational data are far more detailed and, unlike information
from the IRS or the Economic Census, include financial and operational information on
organizations hosted by universities as well as freestanding organizations.
In the first two years of the project, we gathered data from 1,469 surveys. This included
797 organizations for fiscal 2001 and 672 for fiscal 2002, with 477 responding in both
years. All are professional nonprofit performing arts companies and presenters, including
most of the leading institutions in symphony, opera, dance, and theatre fields.
The complete report is available in PDF format.