As a reporter by training, I know the power of a beautifully told story that is rooted in facts and seen through the eyes of real people. These same principles guide our communications team at Urban. We push ourselves to find the most creative ways to bring research to life. Even more important, we are always verifying that every piece we produce is rooted in evidence. It is the foundation of our work, and it is a privilege to be part of a team that takes the mission seriously.
Bridget Lowell joined the Urban Institute as vice president for strategic communications and outreach in 2012, bringing with her more than 15 years of experience across the nonprofit and private sectors, Capitol Hill, and the media industry. Lowell is overseeing an organization-wide effort to boost the visibility and accessibility of Urban’s research with innovative communications strategies, digital platforms and features, and engagement approaches with new audiences.
Before joining Urban, Lowell served as director of strategic communications at Change.org, the world’s fastest-growing digital platform for social change. She held the same position at The Nature Conservancy, the world’s leading environmental conservation organization. In this capacity, she was known for her work in media relations, reputation management, and strengthening organizational brand identity.
Lowell also worked for nearly five years on Capitol Hill as communications director for a senior member of Congress from North Carolina; during that time, she completed stints for local and national political campaigns. She began her career as an on-air television news reporter, working first at a cable network in New York’s Hudson Valley and later at the ABC affiliate in Winston-Salem, North Carolina.
Lowell graduated from Cornell University with a bachelor’s of science degree.